Groupon + ASD = Healthy Snack Campaign

The “Healthy Bodies, Healthy Minds” campaign will be available on Groupon Dallas’ G-Team page beginning on Tuesday, August 23rd and running through Thursday, August 25th. Utilizing G-Team’s collective action model, Groupon followers can pledge support for the Healthy Bodies, Healthy Minds initiative in increments of $10, with each $10 providing healthy snacks for one poet-athlete (ASD student) for an entire semester.

America SCORES Dallas will distribute the healthy snacks to the participating DISD schools during the organization’s after-school soccer and poetry program. Approximately 100% of the participating students are from households that are at or below the poverty level and do not have access to low cost healthful food, making these healthy snacks a vital part of both a student’s engagement in their after-school activities and their overall nutrition during each day.

“It is exciting and a privilege that Groupon has chosen America SCORES Dallas to be the first G-Team campaign in the Dallas market. This opportunity will allow us to raise more awareness about the work we do,” says Robert Hernandez, Executive Director, “By providing our students with a healthy snack every day, Dallas residents can help our poet-athletes get the nutrition they need to fully engage in their afterschool enrichment activities.”

The G-Team partnership is part of ASD grassroots approach to raising awareness of the importance of proper nutrition and nutrition education for our youth to combat childhood obesity, especially in high-risk populations. The schools that participate in ASD’s program are in the most under-served neighborhoods in urban Dallas and lack access to health education and fresh healthy food. America SCORES Dallas serves approximately 288 students in 9 DISD schools.